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Thursday, December 9, 2010

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Lots of car companies are advertising themselves during the annual NFL throw-down, when Super Bowl XLV is broadcast live on Fox Network from Cowboys Field in Arlington, Texas, on February 6, 2011. Seeing the expectations of 100 million viewser, automakers eagerly jumped on-board with at least 20 spots, according to MediaWeek, referencing multiple sources. Car Companies are using the Super Bowl XLV venue as a stage to showcase several new cars and these companies are : The original Big Three - Detroit automakers General Motors, Ford and Chrysler, Audi of America, BMW Mercedes-Benz read more

December 9th, 2010 at 12:03 pm / #bmw #Mercedes #audi #hyundai #general motors

After the Patriots 45-3 thrashing of the New York Jets on Monday Night, many Boston sports fans are looking forward to a deep playoff run. Just how deep of a playoff run will depend on how this young defense continues to improve. According to one leading oddsmaker, the Patriots are the favorites to win the Super Bowl 2011, at 7-1 odds. Others aren't quite as convinced, with ESPN.com still ranking the Falcons ahead of the Patriots. While Mark Sanchez certainly did the Patriots some favors with some of his decisions, the defense did show some progression. Brandon Spikes didn't bite as hard on play-action and had a pick to show for it. Darius Butler got back on the field and stuck with some decent receivers. Devin McCourty showed that read more

December 9th, 2010 at 11:55 am

With four weeks left in the season, the Falcons (10-2) can become the first NFL team to clinch a playoff spot this weekend with a little bit of help from two of three teams below Atlanta in the standings. Atlanta can punch a ticket to the postseason in Bank(rupt) of America Stadium in Charlotte with a win over the lowly Carolina Panthers and losses by any of the following combination of teams: The New York Giants and Philadelphia Eagles; ORThe Giants and the Green Bay Packers; OR The Eagles and the Packers Atlanta also gets in with a tie, a New York, Philadelphia and Green Bay loss and a Tampa Bay Buccaneers loss or tie. However, the odds of that happening are about the same me meeting Tom Brady? read more

December 9th, 2010 at 11:53 am

Indianapolis at Tennessee (+3.5) - Indianapolis Colts - Peyton Manning has thrown 11 interceptions in the last 3 games and 4 for touchdowns in the last 2 games. That is not the Peyton Manning we are used to seeing. This week he has a favorable matchup against the reeling Titans. The Colts should win this game comfortably because of the turmoil going on in Tennessee, remember they were shutout by the Texans who have one of the worst defenses in the league. Cleveland at Buffalo (pick em) - Cleveland Browns - This game features two teams that I believe will have a legitimate chance to make the playoffs...next year. The Browns are playing better all around football than the Bills and Peyton Hillis will have a huge game this read more

December 9th, 2010 at 11:45 am

The Black Eyed Peas tapped as the first contemporary artist to perform during the halftime show at Super Bowl XLV in Arlington, Texas on February 6, 2011. They spend a good portion in 2010 by touring their multi-platinum album "The Begining". Now the quatret Will.i.am, Fergie, taboo and apl.de.ap setting a new caree in 2011 by performing some medley of hits during the halftime. Black Eyed Peas co-founder apl.de.ap joked after speaking with Beatweek today, when asked if he could guarantee there would be no wardrobe malfunctions this time around that "I've been working out lately, you know, so I might want to sho read more

December 9th, 2010 at 11:07 am / #the black eyed peas #super bowl xlv #2011 super bowl #the super bowl xlv #super bowl 2011 predictions

She's already known for her rock-hard bod and iron will. Now, "Biggest Loser" coach Jillian Michaels is turning full-fledged superhero, and we're taking you behind the scenes! In her new "Go Daddy" Super Bowl commercial with racecar star Danica Patrick, Jillian dons a cape and shiny, form-fitting costume to become a "Super 'Go Daddy'" girl. The fitness guru tells ET she "jumped at the chance" to be in the commercial because Go Daddy "takes strong women that excel in male-dominated sports and they celebrate that and they allow you to be powerful and successful." "And they're all about being sexy and edgy and fun, and those are traits that I feel represent my personality," adds Danica. read more

December 9th, 2010 at 10:14 am / #american football #super bowl ads #super bowl 2011 #super bowl xlv #2011 super bowl

The big news for domainers out of the ICANN meeting in Colombia today was delivered by none other than Bob Parsons CEO of Godaddy. Tonight .Co held a party for some of the attendees of the ICANN meeting. As part of the party Juan Calle, who is the CEO of CO Internet S.A.S., gave a presentation using video to show some of the achievements of the registry. Mr. Parsons the CEO of Godaddy delivered a video message directed to Juan, to the effect that Godaddy would be making a BIG announcement on December 13th and although he couldn't tell us the exact nature of the announcement, he said he would give a hint, saying to the .Co party attendees " keep an extra eye out during the Super Bowl". The announceme read more

December 9th, 2010 at 10:12 am / #american football #super bowl ads #super bowl 2011 #super bowl xlv #2011 super bowl

When Americans tune into the Super Bowl on Feb. 6, they should expect to see as much metal as they do pigskin. Car marketers, having woken from their recession-induced ad slumber, are doubling down for Super Bowl XLV in Arlington, Texas and setting the bar sky high for auto companies and their ad agencies to craft commercials unique enough to break through the clutter and capture viewers' attention. Although car ads have long been a staple of the Big Game -- the premier U.S. TV broadcast that commands as much as $3 million per ad -- 2011 is shaping up to be the biggest auto-ad showdown in recent memory. As of press time, at least eight different auto manufacturers had purchased airtime. What's more, many of them are buying more ad read more

December 9th, 2010 at 10:10 am / #american football #super bowl ads #super bowl 2011 #super bowl xlv #2011 super bowl

Well, it's that time of year again. No, not the holidays. It's Super Bowl ad writing time. And all the big boys at all the fancy advertising agencies across the country are, as we speak, camping out at Starbucks and abandoning all thoughts of REM sleep, and disappointing spouses (yet again) in the unrealistic hopes of writing an ad that somehow makes it onto the Super Bowl. And they go through this pain and suffering because every one of them knows that writing a Super Bowl ad that gets produced and is shown during the game will change their lives forever. You can sleep in February. There are fewer days then anyway. This year, the NFL has decided to involve you and me, the fans, to write a Super Bowl spot ( read more

December 9th, 2010 at 10:09 am / #american football #super bowl ads #super bowl 2011 #super bowl xlv #2011 super bowl

Fox's Super Bowl broadcast will feature no fewer than 20 automotive spots, accounting for nearly one-third of the event's 63 total avails, in an unprecedented show of support from the auto category, according to multiple sources. And while this may not come as a total surprise, given the strength of the category and the tremendous demand for NFL inventory, this year's load of car and truck ads far surpasses that of any previous Super Bowl. Even the dot-com debacle of 2000 doesn't compare; while it may have seemed like more at the time, only a dozen Internet companies threw down for a slice of time in ABC's broadcast of Super Bowl XXXIV--a 20 percent share of the 61 spots available at the time. No matter who shows up in the Big D on Feb. read more

December 9th, 2010 at 10:07 am / #american football #super bowl ads #super bowl 2011 #super bowl xlv #2011 super bowl


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